It's... Beautiful. Rainbow Dash, Pinkie, and Fluttershy have never looked so good. This particular piece of deliciousness can be found at Zellers in Halifax, Nova Scotia for $8.99. You can probably get them at other stores in Canada, but this is the first confirmed one.
No telling when it will reach the states or other countries. Zellers is pretty well known for having completely off the wall pony merch before everyone else. Those crazy Canadians must have a direct line to Equestria or something!
Thanks to Midnight Aperture for the images!