Over on MLP Arena, one of the pony fans recently received this as a gift from the people over at Hasbro Italy. They aren't technically available in store yet, and from the looks of the packaging, they will be Target exclusives. These in particular are "Fashion Style", meaning they are much larger than your average pony toy.
Considering the full toys are already floating around, I'm sure we will see them in stores soon for all the fans of the pair out there. Hopefully this wave includes the Scratch/NMM/Trixie/Zecora/Minature sets too!