Hasbro seems to be going all-in on China with another round of major destinations opening up for the brand.
Three new amusement parks are opening up, in Beijing, Zhongshan, and Shanghai. While one will specifically be focused on Peppa Pig, another called "Dreamland Powered by Hasbro" licensed by Max-Matching Entertainment will feature the usual brands like Pony and Transformers. The hotel will be a hybrid of all of them.
We have concept art, and an opening date of January 2026 for the one in Zhonshan, with plans to make the Beijing one cover a whopping 70k square meters as the biggest indoor amusement park in Asia. Shanghai's will be the Peppa Pig one.
Thanks to Double Dove for the heads up.
