With the launch of the movie, Build a Bear is offering all pony plushies for 2 for $35 as part of an event to celebrate it. This also incluides a poster (the image above without the text) and a free blindbag pony. It also earns you $5 off a ticket to see the movie.
It looks like this is only happening in store, so you will need to travel over there if you want in.
And in other news, they did a short interview on the red carpet at New York. Check that out over here.
Thanks to Victor and Phanff for the heads up.
